Joie at Nordstrom |
Since its' inception in Los Angeles in 2001 Joie has created clothes that fit a relaxed yet chic California lifestyle. But you don't have to live in California to enjoy them as Joie is available at stores like Nordstrom and Neiman Marcus.
The concept of the company is that all pieces should be casual, comfortable and luxurious. And year after year Joie has successfully managed to turn that concept into reality.
Having lived in Southern California for almost ten years I seem to gravitate toward clothing companies that are based there before I even know they are a California company.
If you've lived there then you know what I'm talking about when I say there is something really special about this part of the country...the amazing sunsets over the Pacific, the beaches, the weather, the music, the style! And Joie has managed to take all that is great about this area and translate it into fashion.
Joie at Nordstrom |
My other favorite is the June Peasant blouse. Again this is a top that is so versatile and can transition easily from day to night. The rich color makes it the perfect addition to a winter wardrobe. This top would look just as good with 7 For All Mankind black velvet pants for a Christmas party as it would with Current/Elliott Stiletto skinny jeans for Sunday brunch.
Fashion should make you feel joyful and Joie does just that!
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